Michael Lynton, the CEO of Sony Leisure, will be stepping down from the firm in purchase to provide as chairman of Snap (the makers of Snapchat), according to The Hollywood Reporter.

Lynton’s title may possibly sound acquainted with respect to Snap. All through his time at Sony Leisure, he oversaw the firm go through a significant breach — which also provided a trove of leaked emails between Lynton and numerous Snapchat executives and traders. In those emails it was revealed that Snapchat acquired a established of smaller organizations, but also indicated the deeper involvement Lynton (an early trader and board member) had with the firm and some of the company’s long run prospective buyers.

As CEO of a significant leisure firm, it would make sense that Snap would require somebody like that supporting to support the company’s govt team with encounter and connections and be involved in the in general strategy of the firm. Snap increasingly has to court advertisers and people today with significant audiences on other platforms if it’s likely to encourage Wall Street that it has the probable to be a solid general public firm.

The Wall Street Journal reported that Snap quietly named Lynton as its chairman late past year.

So, now Lynton will be having above a larger sized purpose in guiding Snapchat (sorry, Snap) as it moves forward toward its initial general public featuring, which is expected to occur early this year. Snap is expected to be valued north of $20 billion when it goes general public. The firm is also projecting to make $one billion in profits this year, and is almost certainly one of the most hotly anticipated IPOs in the past couple decades.